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Advertising & Marketing

Local SEO Is Crucial For Your E-Commerce Blog

Advertising & Marketing

The rise of e-commerce has led to an increased demand for local SEO Auckland. As more and more people hit their computers to search for products, they expect to be able to find them nearby. 

This means that you need a strong local SEO strategy—and it’s not always easy!

Why local SEO is so important for Ecommerce businesses

Local SEO services is important because it helps you rank in local search results, maps, mobile search results, and voice search.

  • Local search: When someone searches on Google for something like “restaurants” or “plumbers” within a specific area (like a city or zip code), they will see local listings on the first page of results. If yours isn’t there, you won’t get any clicks!
  • Maps: A map listing shows up when people view a location on Google Maps. Your business can be included here only if you have an accurate address set up with Google My Business—and that’s why it’s crucial to claim your Google My Business profile as soon as possible.
  • Mobile: With the rise of smartphones and tablets, more people are searching on their phones than ever before—and mobile-friendliness has become a ranking factor for both desktop and mobile platforms alike! So if your site isn’t mobile-friendly yet…now is definitely the time to create one (or hire someone else to do so).

How to use Google’s “People Also Ask” feature to optimize your ads

Google’s “People Also Ask” feature can help you improve your content, and it can also help you optimize your ads for local SEO. To do this, just look at the questions people ask about topics related to yours. Then answer those questions in an article on your blog or website.

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If you’re not sure what kind of content to create based on these questions, consider looking at other websites that have already answered them. You can use Google tools like Keyword Planner and AdWords Keyword Tool to find popular search terms related to your topic—and then take note of which questions have been asked frequently enough that they appear in the “People Also Ask” section of Google’s search results page. This tells you there’s demand for information on these topics!

Why it’s more important than ever to optimize your local SEO strategy

Local SEO is more important than ever. As Google continues to roll out new updates, we can expect local SEO to become even more vital for e-commerce businesses.

Why? To start with, the average consumer searches for a product or service within a five-mile radius of their home (source). In addition, people are finding answers to their questions online before they go shopping or visit brick-and-mortar stores (source). 

These two factors have made local SEO an essential part of your SEO strategy if you want your website to rank highly in search engines and get found by potential customers.

Local SEO helps you rank for keywords that are more likely to convert because they’re directly related to what people want when they’re ready to buy something new—like “baby stroller” instead of “baby equipment.” It also makes it easier for users who don’t know much about your business yet but still need what you sell right now! 

Reasons Why Local SEO Is Crucial for Your E-Commerce Blog

Local SEO is important for your e-commerce blog because it helps you rank higher in local search results. It can also help you get more traffic from local searches, which in turn leads to increased sales.

It’s also important because it helps you rank higher in organic search results, which means that your site gets more exposure and more traffic from Google searches. This ultimately leads to more conversions, as well as repeat customers who are likely interested in buying again (or at least reading your content).

How to research and optimize keywords

You need to know how people search for your product, so that you can optimize your content and increase visibility.

Google Keyword Planner is an awesome tool that allows you to generate keyword ideas based on a specific topic or keyword. It also gives you an estimate of how many people are searching for those keywords each month. Search Console will provide you with similar data but from a different angle: Google Trends shows what people are searching for in general (as opposed to just finding out about your product), while Search Console tells us more about traffic coming specifically to our website.

Moz Local helps us determine which cities should be included in our local SEO strategy based on location details provided by their users (like zip code or city).

SEMRush is a powerful tool that lets us find out who else is ranking well locally, so we can get inspiration from them or know what they’re doing right! Ahrefs is another great resource because it gives insightful information about backlinks pointing towards our competitors’ websites (e.g., number of backlinks pointing at their homepage).


In the end, local SEO Auckland is crucial for your e-commerce blog. It can help you get more traffic, leads and customers. The best part is that it doesn’t take much time or effort to implement these strategies into your business!

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